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How Blockchain is Changing the Media Content Licensing Dynamics
  • By Rakesh Samantaray
  • 30 June, 2020

How Blockchain is Changing the Media Content Licensing Dynamics

Soon after Blockchain created a buzz in the financial services, almost every industry began exploring its potential for securely managing digital assets. And when it's about digital assets, the media industry has not been an exception to it. Limited mechanisms...
Broadcasters looking for Fresh Content amid COVID-19 Lockdown: Have You Reached Them Yet?
  • By Rakesh Samantaray
  • 16 April, 2020

Broadcasters looking for Fresh Content amid COVID-19 Lockdown: Have You Reached Them Yet?

There is a growing trend of online video and audio consumption leading to strong and consistent demand for good content amid this lockdown period.  But it’s impossible for your team to huddle and work out the content distribution strategy post-production....
Ways to Earn Money with your Music Online
  • By Rakesh Samantaray
  • 30 March, 2020

Ways to Earn Money with your Music Online

If you are an independent artist and thinking to prepare your next release, be it a single or a dedicated album, you might be asking yourself: How can I make money from my music online?  From working with music distribution...
Importance of Blockchain-based Smart Contracts in Media Licensing
  • By Rakesh Samantaray
  • 30 September, 2019

Importance of Blockchain-based Smart Contracts in Media Licensing

No doubt, being a copyright owner, you have all the freedom to license your media content in any way you want. But if you want to retain substantial control over your content’s distribution and at the same time willing to...
What is Media Content Licensing and its Role in Online Streaming Industry
  • By Rakesh Samantaray
  • 27 August, 2019

What is Media Content Licensing and its Role in Online Streaming Industry

  It doesn’t matter whether you are just starting out or already have established a strong position in today’s OTT market, licensing media content can always benefit you in terms of engaging & retaining OTT subscribers. Well, content licensing in...